Our Sustainable Packaging
All of our packaging is plastic-free and designed with sustainability in mind.
WHAT IS SUSTAINABLE PACKAGING?
Simply put, it is packaging that, over time, reduces its environmental footprint.
This can happen in a number of ways:
Ingredients: Using raw 100% recycled or raw materials
Production Process: By minimising the production process, supply chain and carbon footprint
Reusability: Creating a circular economy around the packaging, extending its lifecycle and usability.
It’s simple to say that eco packaging is entirely about the environment. It also should take into consideration economic and social factors. For example, plant based packaging may seem like a viable option. But quite often that means clearing large areas of rain forest or land that could be used for food consumption, So yes, the definitions can get a bit messy at times! Labelling something ‘eco-friendly’ doesn’t mean that it’s sustainable. Similarly, labelling something as sustainable doesn’t mean that it’s ethical.
SO LET'S START WITH HOW IT COMES TO YOU
When you get your delivery all of our cardboard comes from sustainable sources approved by the FSC - compostable, biodegradable totally environmentally friendly. All our adhesive is vegan friendly and again recyclable not that we want you to eat but great to be put in the recycling bin or as my wife does in the compost bin. All our inks are plant based and again won't harm the environment.
SO NOW YOU HAVE OPENED THE BOX...
You will have either ordered the aluminium bottles (we think they look the best) or the plastic ones.
Aluminium Bottles - its true, the carbon cost of producing a aluminium bottle is higher than a plastic recyclable one BUT they last longer and will, if put into the ecosystem not fundamentally cause harm (such as micro plastics from plastic bottles). They cost more and are more durable (especially in the boating arena). Its a balancing act that we constantly review to ensure we get it as right as possible but its a good alternative to plastic (especially single use).
Plastic Bottles - we only use rPET (recycled polyethylene terephthalate). No, we don’t like pronouncing that either! So to keep it simple, we refer to it as rPET. For the most part, rPET looks and feels exactly the same as traditional plastic (PET).
rPET is created by recycling previously used plastics, including plastic bottles. Once collected, it is sorted, cleaned, and transformed into rPET. rPET can start to re-use the large volume of pre-existing plastic in the system that goes a long way to removing the vast islands of plastic in the sea.
Ooh and in case you think I forgot - all the trigger sprays are rPET too!
Labels - all our labels use recyclable and compostable materials. As we have both Coeliacs and Vegans in our business we had to make sure that the labels were also suitable.
WHY NOT SWITCH TO BIODEGRADABLE BOTTLES?
Good question that we have asked ourselves.
The production of biodegradable bottles uses a greater carbon footprint than rPET.
Biodegradable bottles are single use products that cannot be recycled. If a biodegradable bottle gets into the recycling stream its material composition will contaminate the entire batch which, in turn, will no longer be reusable.
Biodegradable bottles don’t address the large volume of pre-existing plastic in the system that is reusable.
Biodegradable bottles are a relatively new concept and their long-term impact on the environment has not yet been proven.
WHAT ABOUT THE PRODUCT ITSELF?
Every product within the box is specifically measured for the right amount of product ensuring you get the results. It comes in a PVA wrapper which when added to water decomposes. The cleaning product when it comes into contact with water dissolves to the right consistency. Each sachet comes with instructions (which are also compostable / recyclable).
Of course we like to think we have thought of everything - if we haven't we want to know so drop us a line with your comments.